Dr. Anusha Srinivasan Iyer: The Powerful Disruptor Transforming India’s Social Fabric
Dr. (Hon) Anusha Srinivasan Iyer is a dynamic personality whose work spans across multiple realms of social change, cinema, and cultural revival. As a Writer, Director, TEDx speaker, Life Coach, and Social Entrepreneur, her leadership is characterized by a profound dedication to creating positive societal impact.
At the core of Dr. Iyer’s activism is the Make Earth Green Again MEGA Foundation, a platform dedicated to addressing environmental challenges. The foundation engages communities, particularly the youth, in initiatives that tackle climate change, promote sustainability, and mobilize action for the planet’s welfare. Under her leadership, the foundation plays a key role in promoting green solutions and environmental consciousness.
Extending her compassion to animals, Dr. Iyer founded Pawsitive Farm Sanctuary, a safe haven for abandoned and injured animals. The sanctuary provides care and rehabilitation for animals in need, embodying her belief in kindness toward all living beings. This initiative is part of her broader mission to create a more humane and compassionate world.
Mental health is another area where Dr. Iyer has made a significant impact. Through Zindagi Helpline, she offers support to individuals struggling with depression, anxiety, and emotional distress. The helpline has become a vital resource for those in need of psychological assistance, reflecting her commitment to holistic well-being and societal healing.
In her quest to preserve India’s rich cultural traditions, Dr. Iyer launched Aham Bramhasmi, an initiative focused on reviving and promoting ancient Indian arts and crafts. By bringing these timeless practices back into the public eye, she ensures that India’s artistic heritage is celebrated and preserved for future generations. This initiative is a testament to her dedication to cultural revival in an era of rapid modernization.
In the world of cinema, Dr. Iyer’s film Saare Sapne Apne Hain has earned global recognition. The film, which addresses the issues of child labor and the resilience of hope, has garnered over 128 awards and has been showcased at more than 150 international film festivals. Dr. Iyer’s work in film reflects her ability to tell powerful stories that inspire change and raise awareness about critical social issues.
Dr. Iyer’s influence extends to her role as a jury member at prestigious film festivals worldwide. She has served on the juries of the Ayodhya Film Festival, Chambal International Film Festival, Lakecity International Film Festival, Shunyatam International Film Festival, Everest International Film Festival, Kolkata International Short Film Festival, Kanchenjunga International Film Festival, Samskara International Film Festival, Yatha Katha Film Festival, and the World Culture Film Festival hosted in the US by the Art of Living Foundation.
Beyond filmmaking, Dr. Iyer plays a key role in shaping the future of media and entertainment education in India. As a Governing Council Member of the Media and Entertainment Skills Council (MESC), she leads initiatives aimed at developing industry standards and providing vocational training in the media sector. MESC, recognized by the National Council of Vocational Education and Training (NCVET), operates under the aegis of the Ministry of Skill Development and Entrepreneurship. Her contributions here are vital to the growth and professionalization of India’s media industry.
Dr. Iyer is also the Chief Mentor of Indian Institute of Creative Skills where she educated youth on Journalism, New Media, Image Strategisation and Creative Communication.
Dr. Iyer’s work has earned her widespread recognition. She has been honored as one of the 111 Pillars of the Nation by the Dr. APJ Abdul Kalam-founded Lead India Foundation. Her awards include the Midday Influential Indian Award, Life’s Real Heroes Award, Forbes India’s Queen Bee of Brand Strategy, and Rising Indian by The Economic Times and has been awarded for her Egalitarian Earth Contribution. These accolades highlight the breadth and depth of her contributions across multiple spheres.
As the Founder of Naarad PR & Image Strategists, Dr. Iyer continues to shape powerful narratives for high-profile clients in India. Through her PR firm, she crafts compelling stories that resonate with audiences, helping brands and individuals create impactful identities. Her expertise in brand strategy and public relations has solidified her reputation as a leader in the industry.
Dr. Anusha Srinivasan Iyer’s contributions to society are as diverse as they are profound. Whether through environmental activism, cultural preservation, mental wellness advocacy, or her work in media and cinema, she is constantly shaping a brighter future for India. Her tireless dedication, coupled with her ability to lead and inspire, makes her one of the most influential women in India today.
